Whilst at Seggiano, I worked on the imagery, advertising and branding, optimising UI UX on the website. With most of their products being sold in delicatessens across the UK, they are now working to push sales online via their own website. The first task was to make the site responsive, as it was not compatible with mobiles or tablets. I also worked on improving the navigation.
Seggaino really does put the best organic ingredients into its products and we needed to reflect this in advertisements. Ads like the one above show four types pesto, demonstrating the different ingredients within Seggaino’s product range.